April Chapter Lunch Program - Exploring Artificial Intelligence in Public Relations: Approaches, Techniques, and Challenges of Emerging Technology

When: 4/18/2024 11:30 AM - 1:00 PM
Humane Society
Event Description:
This presentation will examine the acceleration of AI integration within the communications field, addressing the legal and ethical challenges public relations professionals face. It will highlight how AI can bolster PR efforts, and discuss anticipated technological advancements. Additionally, the talk will explore future legal regulations and the potential for industry self-regulation, shedding light on the evolving landscape of AI in public relations.

Event Speaker:
Cayce Myers, Ph.D., LL.M., J.D., APR
Cayce Myers is a professor of public relations and director of graduate studies at the School of Communication at Virginia, where he researches and teaches about the legal, regulatory, and ethical aspects of public relations.  As a lawyer who also holds a Ph.D. in mass communication, Myers has authored five books and sixty publications including peer-reviewed articles, book chapters, law review articles, and trade press pieces, covering topics such as public relations history, strategy, political campaigns, and related laws and policies.  His newest publication, "The Rules of Public Relations," delves into the current laws and ethical challenges in the field of PR practice. The release is scheduled for this July.
An accredited public relations professional, Myers is actively involved in PR organizations including the Arthur W. Page Society, Public Relations Society of America, PRSA Foundation, Institute for Public Relations, National Press Club, PR Museum's Higher Education Committee, and the Commission on Public Relations Education. Previously, he served on the Universal Accreditation Board and the PRSA's Board of Ethics and Professional Standards. He currently represents the mid-Atlantic district on the PRSA National Board of Directors and is a Trustee for the PRSA Foundation.  He is also a regulator commentator on public relations, political campaigns, and legal matters having been quoted in Time magazine, Bloomberg, Fox News, the Los Angeles Times, the Hill, Associated Press and the Wall Street Journal.

List of Attendees

First Name Last Name Company Type Guest of
Shawna Berger Duke Energy Member
Sonya Castellino New Systems Ethic, Inc Guest Don Upton
Charlie Crisp Wells Fargo Member
Tricia Dawal Highwire PR Guest
Phyllis Fair N/A Member
Jessica Graham Fionix Consulting LLC Member
Dee Grano Kelso Communications Member
sarah gray Children's Hope Alliance Member
Julie Hinson Explore Cabarrus Member
Allison Jones Chernoff Newman Member
Raymond Jones Media Ink Communications Member
Dean Kruckeberg University of North Carolina at Charlotte Member
Jacob McManus The Cardea Group Member
Natalie Ramsey YMCA of Greater Charlotte Member
Kayla Roberts Ronald McDonald House Charities of Greater Charlotte Member
Rachel Roe Wells Fargo and Company Member
Ashley Roseborough Moore & Van Allen Member
Caitlin Ryan AvidXchange Member
Dana Ryan Independent Advisor Alliance Guest
Cynthia Shah-Khan Ahold Delhaize USA Member
Julie Smith Looking for Opportunities Member
Alana Stillitano Charlotte Regional Visitors Authority Member
Samantha Story Goodwill Industries of the Southern Piedmont Member
Philip Tate Philip Tate Strategic Communications LLC Member
Krista Terrell Krista Faye Public Relations Member
Don Upton New Systems Ethic, Inc. Member
Jenni Walker Walker PR Group Member
Eric Wildstein Atrium Health Member
Roland Wilkerson Novant Health Guest Roland Wilkerosn

Website Powered by Morphogine