2024 Queen City PR Awards

2024 QCPR Press Release

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PRSA Charlotte 2024 QCPR Crown Awards

Congratulations to this year's finalists!

Brand Journalism 
Atrium Health - MoMo Twins
Community Relations - Solo Practitioner
Colleen Brannan/BRANSTORM PR - Meet Us at The Mill
Crisis Communications - Gov't, Association, Nonprofit
Charlotte-Mecklenburg Police Department - April 29 Deadly Ambush & Honoring the Fallen
Digital, Social Media
Charlotte Douglas International Airport - Horsing Around at CLT
Goodwill Industries of the Southern Piedmont - Building Mission Awareness; Camryn's Story
Events Observances - Bus. Products & Services
Chernoff Newman for Walmart - Arboretum Walmart Supercenter Conversion Celebration
SPARK for Taco Boy - Taco Boy Opening
Events, Observances - Gov't, Associations, Nonprofit
Atrium Health - Advocate Health Nurses Week
Charlotte Douglas International Airport - Airport Overlook Grand Opening
Integrated Comms - Bus., Products & Services
Ahold Delhaize USA - Ahold Delhaize USA - Transition & Launch
Luquire for Bojangles - Bo's Big Dog Tour:  A Grand Slam
Integrated Communications - Gov't Assoc., Nonprofit
Holy Angels NC - Golden Angels
Luquire for Sullenberger Aviation Museum - Airheads Welcome
Issues Management - Bus. Products & Services
Kelso Communications for Tryon Medical Partners - Forged from Fire: Creating Tryon's Crisis Plan
Multicultural D&I - Gov't Assoc. Nonprofit
Kelso Comms for CLT Alliance Foundation - Charlotte Small Business Growth Fund for Woman and Minority-owned Businesses
Print
City of Salisbury - The Lamplighter Newsletter
Goodwill Industries of the Southern Piedmont - Building a Village: Goodwill's 2023 Community Report
Shoestring Budget - Bus. Products & Services
Luquire for Bojangles - Smart Cookie Campaign: An "A" Activation
Shoestring Budget - Gov't, Association, Nonprofit
Charlotte-Mecklenburg Police Department - No Cap. Those Pills are Sus: Street Pills Kill
Holy Angels NC - Golden Angels
Video
Charlotte Douglas International Airport - CLT's Iconic Chairs and Local Craftsmanship
Charlotte-Mecklenburg Police Department - Journey to the Badge: Recruit Class 196
 

The Queen City PR Crown Awards are the Charlotte region's highest honor of public relations activities. It is awarded to practitioners who, in the judgement of other public relations professionals, have successfully researched, planned, implemented and evaluated communication campaigns with exemplary professional skill, creativity and resourcefulness.

The Queen City PR Awards will honor strategic PR campaigns in:

  • Community Relations
  • Crisis Communications
  • Events / Observations
  • Financial Communications
  • Integrated communications
  • Internal Communications
  • Issues Management
  • Multicultural/Diversity and Inclusion
  • Shoestring Budget Campaign
Please note that our award categories are divided into three subcategories:

A. Business Products/Services
B. Government/Associations/Nonprofit Organizations
C. Solo Practitioners

The following categories highlight communication tactics and will be evaluated based on the tactic's successful execution to reach/engage an audience and/or support successful outcomes of an overall campaign.  There are NO subcategories for these options.
  • Brand Journalism
  • Digital/Social Media
  • Media Relations
  • Print
  • Video

Campaigns: Who Can Enter

Public relations and communications professionals from across the Charlotte region are encouraged to submit work that was completed anytime from August 1, 2023 - July 31, 2024. Entries should demonstrate outstanding skill, creativity and resourcefulness. The awards are open to corporate communications and marketing communications teams, public relations agencies, public affairs firms, investor relations agencies, publicists, nonprofits, PR educational professionals, government PR teams and solo practitioners based in the Charlotte Designated Market Area (DMA). Campaigns may be executed in markets outside of the Charlotte DMA, but the professionals who planned and executed the work must be based in the Charlotte Designated Market Area (DMA). 

Individual Awards:
Click on the award below to submit an individual entry.

Pegasus Award: Given to an individual outside of the public relations profession who demonstrates superior knowledge and use of public relations for the betterment of our community.

Infinity Award
: Given to a public relations professional whose character, career and service represent the highest standards and who excels in the practice and/or has accomplished an outstanding one-time achievement. 


Mosaic Award: Given to a public relations professional who greatly and consistently champions the diversity and inclusion cause through work in the PR sector. 

New Pros Award: Given to a new public relations professional and member who exemplifies
strong professional capabilities, leadership qualities, service to the public relations community and a respected character. PRSA members with a maximum of seven years of professional public relations experience qualify for this honor. 


Download Full Awards Information 

Fine print:


JUDGING
PRSA Charlotte is partnering with the Wisconsin chapter of PRSA to judge our 2023 campaign entries. PRSA Charlotte board of directors will select the recipient of this year's Pegasus Award, New Pros Award, and Mosaic Award, and past Infinity Award winners will select the recipient of the Infinity Award. When judging is complete and winners have been selected, finalists and individual award recipients will be notified.


NOTIFICATION OF AWARDS
When judging is complete and winners have been selected, finalists and individual award recipients will be notified.

ENTRY REQUIREMENTS
Public relations and communications professionals from across the Charlotte region are encouraged to submit work completed from August 1, 2023 through July 31, 2024, that demonstrates outstanding skill, creativity and resourcefulness.

The awards are open to corporate communications and marketing communications teams, public relations agencies, public affairs firms, investor relations agencies, publicists, nonprofits, PR educational professionals, government PR teams and solo practitioners based in the Charlotte Designated Market Area (DMA). Additionally, entries will only be accepted for campaigns designed for execution in the Charlotte DMA.

ELIGIBILITY

At least some part of the campaign must have occurred from August 1, 2023, through July 31, 2024. Programs tend to have better chances of winning near their completion, when evaluation against initial objectives can be measured.

ENTRY FEES AND DEADLINES

Call for entries opens July 1, 2024, and closes August 19, 2024, at 5 p.m. EST. Entries received by July 15, at 5 p.m. EST, will receive the Early Bird rate. All entry fees are below:

PRSA Charlotte Member (Early Bird): $125 for first entry; $100 for additional entries
PRSA Charlotte Member (after 5 p.m. July 15-August 19 at 5 p.m. EST): $150 for first entry; $125 for additional entries

Nonmember (Early Bird): $175 for first entry; $150 for additional entries
Nonmember (after 5 p.m. July 15 - August 19 at 5 p.m. EST): $200 for first entry; $175 for additional entries

Questions?
Email Paige Layne, chair of the QCPR Awards, at
paigel@nationalgypsum.com.


Thank you to our Gold Sponsor.f
o
r additional entries

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