April Chapter Lunch Program - Exploring Artificial Intelligence in Public Relations: Approaches, Techniques, and Challenges of Emerging Technology
When: 4/18/2024
11:30 AM - 1:00 PM
Where:
Humane Society
Event Description: This presentation will examine the acceleration of AI integration within the communications field, addressing the legal and ethical challenges public relations professionals face. It will highlight how AI can bolster PR efforts, and discuss anticipated technological advancements. Additionally, the talk will explore future legal regulations and the potential for industry self-regulation, shedding light on the evolving landscape of AI in public relations. Event Speaker: Cayce Myers, Ph.D., LL.M., J.D., APR Cayce Myers is a professor of public relations and director of graduate studies at the School of Communication at Virginia, where he researches and teaches about the legal, regulatory, and ethical aspects of public relations. As a lawyer who also holds a Ph.D. in mass communication, Myers has authored five books and sixty publications including peer-reviewed articles, book chapters, law review articles, and trade press pieces, covering topics such as public relations history, strategy, political campaigns, and related laws and policies. His newest publication, "The Rules of Public Relations," delves into the current laws and ethical challenges in the field of PR practice. The release is scheduled for this July. An accredited public relations professional, Myers is actively involved in PR organizations including the Arthur W. Page Society, Public Relations Society of America, PRSA Foundation, Institute for Public Relations, National Press Club, PR Museum's Higher Education Committee, and the Commission on Public Relations Education. Previously, he served on the Universal Accreditation Board and the PRSA's Board of Ethics and Professional Standards. He currently represents the mid-Atlantic district on the PRSA National Board of Directors and is a Trustee for the PRSA Foundation. He is also a regulator commentator on public relations, political campaigns, and legal matters having been quoted in Time magazine, Bloomberg, Fox News, the Los Angeles Times, the Hill, Associated Press and the Wall Street Journal.
List of Attendees
First Name
Last Name
Company
Type
Guest of
Shawna
Berger
Duke Energy
Member
Sonya
Castellino
New Systems Ethic, Inc
Guest
Don Upton
Charlie
Crisp
Wells Fargo
Member
Tricia
Dawal
Highwire PR
Guest
Phyllis
Fair
N/A
Member
Jessica
Graham
Fionix Consulting LLC
Member
Dee
Grano
Kelso Communications
Member
sarah
gray
Children's Hope Alliance
Member
Julie
Hinson
Explore Cabarrus
Member
Allison
Jones
Chernoff Newman
Member
Raymond
Jones
Media Ink Communications
Member
Dean
Kruckeberg
University of North Carolina at Charlotte
Member
Jacob
McManus
The Cardea Group
Member
Natalie
Ramsey
YMCA of Greater Charlotte
Member
Kayla
Roberts
Ronald McDonald House Charities of Greater Charlotte