Supports the organization’s mission and strategic growth by designing and executing an annual comprehensive marketing and communications plan that reflects deep understanding of CltBP’s community and values
Builds awareness and engagement with CltBP’s comunidad by using email to broadcast CltBP news and seek feedback on important issues
Increases CltBP’s visibility and position as an education leader by writing and distributing press releases, building relationships with media outlets and journalists, and leveraging endorsements
With the CltBP Leadership Team, develops consistent internal and external messaging aligned with CltBP’s brand, mission, and values
Uses the CltBP dual language website as a communications hub, creating and managing high-value content and designing two-way communication activities that build meaningful relationships with website visitors
Designs high-quality bilingual print and digital materials that promote CltBP student achievement, enrollment opportunities, community events, family resources, fundraising events, and more
Grows engagement on social media to increase followers’ affinity with the organization
Captures and edits high-quality photographs, including candid and staged images, for print, web, email, and social media use
Analyzes and reports on data that enables the Advancement Team and CltBP Leadership to understand which marketing and communications tools are working most effectively
Prepares CltBP team members, select family members, and Board members to interact authentically and constructively with the media
Qualifications
Bilingual - Spanish/English with high-level writing, speaking, and proofreading skills in both languages; must be able to accurately and effectively translate materials across the enterprise;
Bachelor’s degree
4+ years professional experience in marketing, communications, and/or public relations
Proficient with graphic design software, such as Adobe Creative Suite
Proficient with WordPress, HTML, CSS, and SEO leading practices
Very knowledgeable about current communications platforms and tools, including digital media and social media
Demonstrates effective organizational and time-management skills
Demonstrates cultural competency and sensitivity
Passionate about early childhood education, economic mobility, and immigrant communities
Proficient in Microsoft Office including experience using Excel to analyze data
Experience with Bloomerang or other donor CRMs is a plus
How To Apply
This is a full-time, year-round, exempt position. Salary Range: $50-60K. Direct all inquiries, nominations, and applications to hr@bilingualpreschool.org with subject line “Marketing and Communications Manager.” To be considered, you must include a resume and a compelling one-page cover letter explaining your interest and why you are a good fit for the role. Please indicate where you learned of the opportunity.
