May 2017 Luncheon | Get Your Stories Straight! From the Navy to Nonprofits: Why Message Alignment is Critical
11:30 AM - 1:30 PM Where: Byron's Southend
What can you learn from the Pentagon and the Iraq war that will help you as communicators? Your organization's key messages drive operations. Join us at the May 24 lunch to learn some best practices for delivering effective messaging from Rear Admiral Frank Thorp, a retired navy officer who held senior leadership positions in the Pentagon. In this role, he helped with strategic communications for the Chairman of the Joint Chiefs of Staff and the U.S. Defense Secretary. Frank was also chief of media at U.S. Central Command during the 2003 Iraq the largest military-media operation in our nation's history before transitioning from the military to a corporation and now to a nonprofit, the U.S. Navy Memorial, where he is president and CEO. Frank will share sea stories and lessons learned. Sponsored by Monarch.